Card Issuance

Launch a card program in weeks, not quarters.

Kickstart new revenue with a white-label card built for your users. Secured and debit cards on Mastercard rails, instant issuance, full program management included — and credit building comes standard.

Key benefits

Why partners launch cards with Upward.

Turbocharge revenue

Generate high-margin revenue on interchange, deposits, and payments.

01

Enhance brand loyalty

Users who bank with you stick with you. A sticky financial product built for your unique users.

02

Speed to market

Launch in weeks with a fully compliant platform that's ready out of the box.

03

Credit building built in

Every card reports to the bureaus, giving users a reason to spend and helping you win top of wallet.

04

Easily customizable

Customize card design, rewards, and features to match your brand.

05

Advanced security

Fraud detection, encryption, and secure online transactions protect your customers' financial data.

06

How it works

Simple for you. Simple for your users.

Funds you distribute to a user's card establish their credit limit. Users enjoy the convenience of a card without the risk, while building credit with every purchase.

Easy onboarding

Rapidly onboard new card users to your platform, with funding flowing through your platform.

01

User-friendly

Fee-free by default, making adoption a no-brainer. Funds land directly in users' accounts.

02

Monetize usage

Earn monthly revenue from a share of interchange on card spend, deposits, and payments.

03

Peace of mind

Preloaded funds reduce the risk of default — lower risk for you, peace of mind for your users.

04

Credit building

All transactions are reported to the credit bureaus. As credit improves, users become eligible for unsecured products.

05

Win-win

You earn on every transaction; your users get powerful financial services built for their needs.

06
“
We needed a card program built for the unique needs of the restaurant workforce that generated great unit economics for us. Others talked a big game, but Upward made it easy.
Leif M. — CEO, TipHaus

Ready to drive growth?

Launch a branded card your users will love — and that pays for itself.